Problem Value Prop CTA - Media features are strategically designed to position
Problem → Value Prop → CTA
Informal
Permission-based
1.61%
Positive Reply Rate
3.23%
Total Reply Rate
62
Emails Sent
75
Confidence Score
Template
Media Boost for Calm
Hi Mavis, Hope you're doing well! I imagine building Calm's international presence means constantly establishing credibility and trust in new markets where the brand might not be as recognized yet. I noticed Calm's impressive growth into global wellness markets, and it got me thinking about how media positioning could amplify your international expansion efforts. We help executives get featured in strategic media segments that position them as industry leaders, which naturally fuels new partnerships, generates valuable press coverage, and builds that crucial customer trust in emerging markets. Our segments have aired on ABC, CBS, NBC, and FOX affiliates across major U.S. markets, giving leaders the credibility boost that opens doors internationally. Given your focus on international growth, this kind of thought leadership positioning could be really valuable for establishing Calm's authority in new regions. Can I send a one-pager on how the media process works? Best, Chrissy Colton Director of Strategic {{your_name}} {{job_title}} @ {{company_name}} America
Best Performing ICP
Best Industry:
biotechnology (9.09% positive reply rate)
biotechnology (9.09% positive reply rate)
Best Seniority:
c-level (2.27% positive reply rate)
c-level (2.27% positive reply rate)
How to Use This Template
1. Replace placeholders like {{first_name}}, {{company_name}}, and [[specific details]] with personalized information about your prospect.
2. Research your prospect to find specific details that make your email relevant (recent news, projects, achievements).
3. Customize the value proposition to match your actual offering and how it solves their specific problem.
4. Test and iterate. Even high-performing templates need personalization to achieve the best results.
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