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Cold Email Template

Outreach Informal 2.2% positive reply rate

2.2%

Positive Reply Rate

8.9%

Total Reply Rate

Emails Sent

Subject Line

Email Body

I noticed you're leading Close's content strategy and loved your recent insights on leveraging internal knowledge for content creation.

I'm Bobby Jocson, founder of VAAS. We help content teams turn their existing content into high-impact video clips without the usual production hassles.

Simply share your podcast episodes, webinars, or team knowledge, and we'll transform them into polished videos that match your brand voice.

Want me to record a quick Loom with some ideas for Close?

Cheers,
Bobby Jocson
{{job_title}}

Not a fit? No problem. Just let me know and I won't reach out again.

Best Performing ICP

Industry

internet

7.7% positive rate
13 emails sent

Seniority

c-level

3.0% positive rate
66 emails sent

How to Use This Template

1. Replace all {'}placeholders{'} with specific information about your prospect
2. Customize the message to match your unique value proposition
3. Add genuine personalization beyond just filling in fields
4. Review for tone and ensure it matches your brand voice

Email Structure

Trust → Value Prop → CTA