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Cold Email Template

Outreach Informal 2.8% positive reply rate

2.8%

Positive Reply Rate

2.8%

Total Reply Rate

Emails Sent

Subject Line

{{first_name}} {{company_name}}'s Connect

Email Body

Hi {{first_name}},

Just following up—saw {{company_name}} is attending MAU Vegas. We're at {{company_name}}BoothK16 in Startup Alley and would love to connect for a quick 15-30 min chat. Let me know if you're open to it!

Best,
{{your_name}}

Best Performing ICP

Industry

marketing and advertising

5.9% positive rate
17 emails sent

Seniority

unknown

7.1% positive rate
28 emails sent

How to Use This Template

1. Replace all {'}placeholders{'} with specific information about your prospect
2. Customize the message to match your unique value proposition
3. Add genuine personalization beyond just filling in fields
4. Review for tone and ensure it matches your brand voice

Email Structure

Value Prop → Trust → CTA