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Cold Email Template

Outreach Informal 3.3% positive reply rate

3.3%

Positive Reply Rate

3.3%

Total Reply Rate

Emails Sent

Subject Line

{{first_name}} AJ {{company_name}} 1.5%

Email Body

Hey {{first_name}},

Reaching out because Sales.co only charges when you get a high-intent reply from someone that fits your ideal buyer — way safer than retainers or tools.

It’s {{amount}} per positive lead, super transparent.

Saw you ranked top 1.5% nationally — congrats.

Mind if I share a quick video how we could help?

{{your_name}}
{{job_title}}.co

Best Performing ICP

Seniority

c-level

3.5% positive rate
57 emails sent

How to Use This Template

1. Replace all {'}placeholders{'} with specific information about your prospect
2. Customize the message to match your unique value proposition
3. Add genuine personalization beyond just filling in fields
4. Review for tone and ensure it matches your brand voice

Email Structure

Value Prop → Trust → CTA