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Cold Email Template

Outreach Informal 1.7% positive reply rate

1.7%

Positive Reply Rate

1.7%

Total Reply Rate

Emails Sent

Subject Line

Email Body

Hey {{first_name}},

Saw the Masterclasses you’re doing at {{company_name}}NorthPoint—love how intentional you are about equipping your people.

I run Pixel Painters, a church-only design service that helps pastors ditch Sunday creative stress with unlimited graphics from designers who’ve actually worked in ministry.

We’ve got a 14-day refund guarantee too.

Can I send over a quick overview?

{{your_name}}
{{job_title}}

Best Performing ICP

Industry

religious institutions

1.8% positive rate
55 emails sent

Seniority

mid

2.3% positive rate
43 emails sent

How to Use This Template

1. Replace all {'}placeholders{'} with specific information about your prospect
2. Customize the message to match your unique value proposition
3. Add genuine personalization beyond just filling in fields
4. Review for tone and ensure it matches your brand voice

Email Structure

Value Prop → Trust → CTA