Hey {{first_name}},
I noticed your impressive track record as a full-stack engineering leader at Voodoo – managing monetization across 150M+ monthly active users must involve some serious paywall optimization challenges.
I'm {{company_name}}, and I've been working on something that might catch your interest given your focus on both analytics and engineering efficiency.
We've analyzed over 1B paywall impressions and consistently see teams achieve 20-{{percentage}} lifts, but what's really interesting is how we're solving the engineering bottleneck.
Most gaming companies like Voodoo are constantly iterating on paywall designs and pricing strategies, but every change requires dev cycles, QA, and app store releases – which can take weeks.
Superwall eliminates that friction by letting your team launch, test, and optimize paywalls through live templates instead of custom code, cutting engineering time by up to {{percentage}}.
This means your analytics team can run paywall experiments in real-time without waiting for engineering resources – pretty powerful when you're optimizing monetization across Voodoo's massive user base.
Given your background in both technical leadership and product innovation, I think you'd appreciate the engineering elegance of this approach.
Interested in learning how? My calendar is here: {{url}}
{{company_name}} @Superwall