Informal Problem-Solution Email

Sales Informal 3.7% positive reply rate
3.7%
Positive Reply Rate
11.0%
Total Reply Rate
82
Emails Sent

Subject Line

Email Body

Best Performing ICP

Industry
computer software
5.6% positive rate
36 emails sent
Seniority
c-level
5.1% positive rate
59 emails sent

How to Use This Template

  1. 1. Replace all {'}placeholders{'} with specific information about your prospect
  2. 2. Customize the message to match your unique value proposition
  3. 3. Add genuine personalization beyond just filling in fields
  4. 4. Review for tone and ensure it matches your brand voice

Email Structure

Problem → Value Prop → CTA

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