Feature Comparison: SOPRO vs Sales.co
| Feature | SOPRO | Sales.co |
|---|---|---|
| Email Deliverability Rate | Industry Standard (~85%) | 97% |
| Campaign Management | Fully Managed | Fully Managed |
| Outreach Channels | Multi-channel + Display Ads | Email-focused |
| Data Sources | Intent signals + international | 10+ Waterfall Sources |
| Personalization | Sophisticated Templates | 100% Unique Emails |
| Setup Time | 2-3 Weeks | 1 Day |
| Pricing Model | Monthly Retainer (£3,000+) | Pay Per Result |
| Contract Terms | No minimum contract | No minimum contract |
UK-based multi-channel prospecting service specializing in email, LinkedIn, and display advertising campaigns with sophisticated targeting and intent signals across international markets.
✅ Best For:
- • Companies wanting multi-channel campaigns
- • Teams needing international reach
- • Businesses preferring no minimum contracts
- • Companies with higher budgets (£3,000+/month)
❌ Limitations:
- • Higher price point (£3,000/month minimum)
- • UK timezone operations
- • Standard industry deliverability rates
- • Longer setup time (2-3 weeks)
Sales.co
RECOMMENDEDAI-first cold email platform with fully managed campaigns, 97% deliverability, and pay-per-result pricing. Complete white-glove service for B2B teams with rapid 1-day setup.
✅ Best For:
- • B2B companies wanting guaranteed results
- • Teams needing 97%+ deliverability rates
- • Businesses preferring transparent pricing
- • Companies wanting immediate setup
🎯 Key Advantages:
- • Pay only for positive replies ($250/reply)
- • 100% unique emails with deep research
- • 24/7 deliverability optimization
- • US-based support team
Pricing: SOPRO vs Sales.co
SOPRO Pricing
£3,000+
per month (~$3,750 USD)
Monthly retainer • No minimum contract
Monthly payment regardless of results
Sales.co Pricing
$250
per positive reply
No monthly fees • No setup costs • No hidden charges
Only pay when qualified prospects reply with genuine interest
Email Deliverability: The Critical Difference
SOPRO
Industry standard rate
Industry Average
Typical cold email rate
Sales.co
Guaranteed inbox delivery
💡 Cost Impact Analysis
At SOPRO's £3,000/month rate vs Sales.co's $250/reply, deliverability becomes crucial for ROI.
SOPRO (85% deliverability):
- • £3,000/month fixed cost
- • 1,000 emails = 850 delivered
- • Need 15+ replies to justify cost
Sales.co (97% deliverability):
- • $0 if no replies (pay-per-result)
- • 1,000 emails = 970 delivered
- • Only pay $250 per positive reply
Pros & Cons: SOPRO vs Sales.co
SOPRO
✅ Pros
- • Multi-channel approach (email + LinkedIn + ads)
- • Sophisticated campaign targeting
- • No minimum contract required
- • International reach capability
- • Intent signal integration
❌ Cons
- • Higher price point (£3,000/month minimum)
- • UK timezone operations
- • Standard deliverability rates (~85%)
- • Longer setup time (2-3 weeks)
- • Pay monthly regardless of results
Sales.co
✅ Pros
- • 97% deliverability guarantee
- • Pay-per-result pricing model
- • 1-day setup vs weeks
- • 100% unique personalized emails
- • US-based support team
- • No monthly fees or contracts
❌ Cons
- • Email-focused approach only
- • No LinkedIn or display advertising
- • Results-dependent pricing
Frequently Asked Questions
Which is better: SOPRO or Sales.co?
Sales.co is better for businesses wanting guaranteed results with transparent pricing and superior deliverability. SOPRO suits teams preferring multi-channel campaigns with higher budgets and international reach requirements.
How much does SOPRO cost compared to Sales.co?
SOPRO starts at £3,000/month (~$3,750 USD) with monthly payments regardless of results. Sales.co charges $250 per positive reply with no monthly fees, making it more cost-effective for results-focused teams.
Can I switch from SOPRO to Sales.co?
Yes, Sales.co handles the complete migration including data transfer, campaign setup, and deliverability optimization. Most clients see improved results within 7 days vs SOPRO's longer setup timeline.
Which platform has better deliverability?
Sales.co achieves 97% deliverability through private warmup networks and 24/7 optimization, compared to SOPRO's industry-standard rates (~85%). This 12% difference significantly impacts campaign ROI.
Our Final Recommendation
Choose SOPRO if:
- ✅ You want multi-channel campaigns
- ✅ You need international reach
- ✅ You have £3,000+/month budget
- ✅ You prefer no minimum contracts
Choose Sales.co if: ⭐
- ✅ You want guaranteed results (97% deliverability)
- ✅ You prefer pay-per-result pricing
- ✅ You need immediate 1-day setup
- ✅ You want transparent pricing structure
Based on deliverability rates, transparent pricing, and faster setup time, Sales.co is the better choice for most B2B teams seeking predictable lead generation results.